Beating the woes of a new site - making Google work

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Over at http://www.searchengineguide.com/buresh/articles/1001_sb1.html Scott Buresh is exploring what can be done with a new site.

Typically new sites arn't expected to fare too well with search engines having an apparent dislike of new sites! -- However not all is lost - Scott recommends a practical approach and focusing on the essentials

* Involve Search Engine Optimization early on in the site's development
* Quality content - make your site a resource
* An effective link building campaign
* Keeping your content fresh and uptodate

Check out the article here.